#Whiskey wrise ad drivers

Brown-Forman Corporation (NYSE: BF-B) also reported a 1% increase in net sales in the third fiscal quarter results posted in January, as well as a year-to-date operating income increase of 10% to $998 million.Ĭhanging consumer attitudes towards alcohol and the increased sales of ready-to-drink products are likely to shape the future trends for the alcohol industry. Similarly, Brown-Forman Corporation (NYSE: BF-B ), another giant of the beverage industry, redesigned a website previously dedicated to alcoholic products and included home entertainment ideas for the lockdown on the webpage, directing buyers to purchase items from the company to put these ideas into practice. In 2020, Diageo plc (NYSE: DEO) reported a 2% increase in sales in the UK, a 30% increase in off-trade drinking, and a massive boost in web-based beverage purchases. For example, Diageo plc (NYSE: DEO ), one of the largest beverage firms in the world, was able to continue with a policy of increasing the annual dividend payment for shareholders because online sales helped the company weather the impact of the coronavirus crisis.

#Whiskey wrise ad drivers

The investments made in ecommerce are likely to remain critical drivers of growth for beverage makers well into 2021. According to research by the International Wines and Spirits Record, 44% of alcohol consumers on the internet only started buying alcohol online in 2020. As a result, the home consumption of beverages increased, and in order to survive the hit in sales, many firms turned their attention to online marketing. Due to the lockdown restrictions put in place to contain the COVID-19 pandemic, bars and restaurants, traditionally the go-to places for consumption of alcohol, were shut down. The year 2020 has been transformational for the whiskey and alcohol industry. You can skip our comprehensive analysis of these companies and go directly to the 5 Best Whiskey and Alcohol Stocks to Buy in 2021. In this article, we will take a look at the 10 best whiskey and alcohol stocks to buy in 2021.